Impact Story – Dekor

Transforming Dekor Lighting’s Digital Presence to Meet Diverse Customer Needs

Dekor, a leading indoor and outdoor lighting manufacturer catering primarily to contractors, faced a critical juncture in its business trajectory. Seeking to expand its direct-to-consumer (DTC) sales through an enhanced WooCommerce platform while ensuring seamless transactions for existing wholesale clients, Dekor turned to NDIC for innovative solutions.

Accommodating DEKOR’s Diverse Needs

Recommended by their ERP integrator, Dekor entrusted us with the task of revamping their online store to accommodate the diverse needs of their customer base. With a vision to create a platform that caters not only to contractors but also to wholesalers and individual consumers, Dekor embarked on a transformative journey with NDIC.

Enhanced UX with Custom WooCommerce

Over the years, our partnership with Dekor has been characterized by a commitment to understanding and addressing their evolving needs. Initially focusing on establishing a robust WooCommerce store and improving site speed, we soon found ourselves at the forefront of implementing cutting-edge design features and functionalities to enhance user experience and drive sales.

Streamlining Their Operations

Today, Dekor Lighting boasts a stunning new website, meticulously crafted and optimized for efficiency. Hosted and maintained by NDIC, the platform embodies our dedication to excellence. Leveraging a fully-redundant VPS hosting solution and seamless two-way sync with their ERP backend, we have empowered Dekor to streamline operations and maximize productivity.

DEKOR’s Commitment to Excellence

Reflecting on our journey with Dekor over the past year, the impact of our collaboration extends far beyond the realm of digital transformation. Together, we have turned aspirations into reality, bringing to fruition projects that were once confined to the realm of the “Wish List.” From the successful rollout of the DEKORPROS Discount platform to the launch of innovative product lines such as RGBW and L’Accent, our partnership with Dekor has been defined by a shared commitment to innovation and excellence.

Revolutionized Digital Presence

Moreover, by introducing curated product bundles aimed at enhancing customer satisfaction and driving sales, we have unlocked new avenues for growth and profitability. Through a relentless pursuit of excellence and a deep understanding of Dekor Lighting’s unique business model, we have not only met but exceeded their expectations, cementing our position as trusted partners in their journey towards digital success.

In summary, our collaboration with Dekor exemplifies the transformative power of strategic partnerships and innovative thinking. By addressing their diverse needs and aspirations, we have not only revolutionized their digital presence but also laid the foundation for sustained growth and success in an ever-evolving market landscape. Together, we have redefined what it means to illuminate the world with brilliance and innovation.

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